Episode 5 - Vendor Reciprocation
Your business spends with a bunch of vendors. Why aren’t they spending with you
October 24, 2022
Harry Sims
Episode 4 - Comparative Adjectives
Comparative adjectives compare two people or things to help us describe other things. Here we compare a buyer's job-to-be-done with buyer personalization (a big achievement for example) to shine a light on the problem your product or service solves.
September 07, 2022
SDR - hidden costs of dodumbthingsfaster prospecting
I swear this comes from a good place. Saw a post the other day. In short. SDR just starting in the role. Selling to Marketers. Nearly 4K “prospects” in a few cadences. All Auto email. Booking 6 meetings per week. Not sure if inbound or outbound. Or Titles. Hold%. Pass%
September 04, 2022